Meet The Tuffy Team
Roger W. Hill – President/CEO:
Roger has over 29 years’ experience in franchising, and has been employed by Tuffy since March 1991 holding the following positions; President/CEO; Vice President and General Manager; Vice President of Operations; Director of Operations; and District Manager. Mr. Hill was also President/CEO; Vice President and General Manager; and Vice President of Operations of Car X.
Gary Swartzbeck – Chief Financial Officer & Assistant Secretary:
Gary has over 25 years’ of financial leadership,and has been employed by Tuffy since August 2019. Gary served as CFO for Hickory Farms; held senior financial roles at HJ Heinz Company; and worked in Real Estate Development for the DeBartolo Corporation.
Eric Schmitt – Director of Franchise Development:
Eric has over 37 years’ experience in Franchise Development, and has been employed by Tuffy since April 2017. Prior to that, Mr. Schmitt was President of Kitchen Solvers; Market Development Manager for ServiceMaster; President/CEO for Tossed Franchise Corporation; Senior Director of Franchise Development for Atlanta Bread Company; Director of Franchise Development for Marco’s Pizza; Mr. Hero; and Physicians Weight Loss Centers.
Paul Lyon – Director of Franchise Sales:
Paul has over 30 years’ experience in Marketing and Sales, and has been employed with Tuffy since August 2020. Prior to that, Mr. Lyon’s was a Senior Marketing Consultant for Sinclair Broadcast Group; Principal Owner of Lyon’s Share; Vice President of EXPO Advertising; and Director of Marketing and Media Services for Handleman Company.
Sharon Stone – Director of Real Estate and Construction:
Sharon has over 33 years’ experience in Real Estate, and has been employed by Tuffy since 1994.
Barry Unrast – Director of Marketing:
Barry has over 17 years’ experience in Marketing, all of which at Tuffy and has held the following positions; Director of Marketing; Advertising Executive; and Advertising Account Representative
Stephen Mars – Director of Franchise Operations & Training:
Stephen has over 17 years’ experience in Operations, and has been employed by Tuffy since September 2020. Prior to that, Mr. Mars was a District Manager for Monro Inc.; Big O Tires; and Firestone.
Rakesh Chetal – Director of Company Store Operations:
Rakesh has 17 years’ experience in the Automotive industry, and has been employed by Tuffy since December 2020. Prior to that, Mr. Chetal was a Regional Operations Manager for Quick Lane and IN-N-OUT.